Student Ad Summit 2023

Top Secret SAS: Advertising Declassified

Developed and pitched the event theme, created engaging copy in brand voice, and collaborated with designers to create a style guide and theme assets for Ad2’s annual Student Advertising Summit.

The Concept

The Execution

Social Posts

Posters

Print

Copywriting: Sydney Anderson & Anna Zollar

Art Direction: Matt Thompson & Avery Wetzstein

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Girl Scouts of the USA